Business Architect

About Us

Entyre is building the fastest-growing elderly care company in the world. We exist to make it dramatically easier for families to get care when they need it most. We’re scaling quickly across the U.S., launching new markets and building durable operations. This is a company built for speed, execution, and real-world impact — and we’re looking for operators who want to build the systems that make that scale possible.

Position overview

The Business Architect for Hub Expansion is one of the most operationally critical roles in scaling Entyre. This is not a “write requirements” job. You will own the engine that allows Entyre to launch new states and verticals quickly and consistently through Hub—our self-onboarding platform. You’ll take each new market from zero to live: defining what the business needs, translating it into clear product requirements, partnering with Engineering and Design to build the right solution, and driving launch readiness across the organization. You’ll also own enablement, training, and change management—making sure teams adopt what we ship and that each launch performs in the real world. This is a high-velocity, cross-functional operator role with direct impact on how fast we can grow. You’ll report to the Head of Product.

What you’ll own

Market/Vertical onboarding ownership (end-to-end)

• Own the full lifecycle for onboarding new markets/states/verticals onto Hub: intake → discovery → requirements → build support → launch → stabilization.

• Develop a repeatable playbook for market launches so we can scale faster over time.

Requirements & process design

• Lead discovery with internal stakeholders (Marketing, Sales, Customer Success, Clinical, General Managers) to understand workflows, edge cases, and constraints.

• Define and document business requirements, service design blueprints, user journeys, operational flows, and acceptance criteria.

• Identify what should be standardized vs. configurable per market/vertical and drive alignment on those decisions.

Cross-functional solutioning

• Partner closely with Engineering and Design to translate requirements into scalable product solutions.

• Facilitate tradeoff decisions (scope, sequencing, timeline, technical constraints) and keep teams aligned on outcomes.

• Ensure implementation meets business intent.

Launch execution, enablement, and change management

• Plan and run launch readiness: training materials, internal enablement, support documentation, rollout plans, and escalation paths.

• Coordinate with stakeholders to ensure operational readiness (process updates, staffing impacts, tooling changes).

• Own change management communications so impacted teams understand what’s changing, when, and how to use it.

Post-launch measurement & iteration

• Track launch performance and adoption; identify gaps, issues, and optimization opportunities.

• Gather feedback and partner with Product/Engineering to prioritize improvements and reduce friction for future launches.

What success looks like here

• New markets/verticals launch on time with clear scope, minimal surprises, and high stakeholder confidence.

• Hub adoption is strong: teams can onboard without heavy manual support or workarounds.

• Documentation is consistently high-quality (requirements, process flows, enablement materials).

• Launches get faster over time due to a repeatable playbook and better standardization.

• Fewer post-launch issues, reduced operational overhead, and measurable improvements in onboarding speed/quality.

What we’re looking for

• Must be willing to travel once a month for two weeks at a time.

• Experience owning cross-functional initiatives involving product/process design and launch execution (Product Ops, BizOps, Business Analyst, Implementation Lead, Solutions Architect, or similar).

• Strong ability to translate ambiguous needs into structured requirements and executable plans.

• Proven ability to partner with Engineering and Design teams and influence without direct authority.

• Experience with enablement, training, and/or change management for internal tools or workflows.

• Excellent documentation and communication skills.

• Experience in regulated or multi-jurisdiction environments (e.g., state-by-state requirements).

• Background in healthcare, insurance, fintech, or other compliance-heavy domains.

How We Operate - Non-Negotiable:

"Insanely Great" for Families - Delivered Now:

Forget just 'satisfaction'. We deliver support that makes caregivers feel loved and seen. Understand their pain, anticipate their needs, and solve them – fast. The standard is "Insanely Great," period. Anything less slows us down and fails our families.

Speed is King - Ruthless Focus is the Key:

Velocity comes from focus. Kill distractions. We concentrate all firepower on the #1 critical objective until it's done. Then we attack the next one. Decide what not to do and cut it ruthlessly. Being a mile wide and an inch deep is failure. Move the needle now.

Raise the Bar: Crush Mediocrity:

Mediocrity is poison. It kills speed, morale, and companies. We hunt it down and eliminate it. Good enough is never good enough. Demand A-Player performance from yourself and everyone around you. Own your shit. Deliver excellence, fast. No excuses, no passengers.

The Speed Algorithm: Question. Delete. Simplify. Accelerate.

This is how we build momentum: Question every requirement – who asked? why? Delete ruthlessly – parts, processes, bureaucracy. If you don't add 10% back later, you didn't cut enough. Simplify what's left. Then, accelerate cycle time like hell. Challenge everything. "It can't be done" means "You haven't figured it out yet. Go do it." Break bottlenecks, find shortcuts, remove friction.

Act Like Owners - Bold Bets, Fast Action:

This is your company. Own the mission, own the results. Don't wait for permission – take initiative. Make bold bets that can leapfrog progress for our families. Act decisively. Move fast. If you stumble, learn faster and go again. Bias for action is everything.

The Bottom Line:

We are building something vital and doing it at lightning speed. This requires intensity, focus, and a relentless drive to execute. If reading this makes you want to jump up and build faster, welcome to Entyre. If not, get out of the way.